
Designed a cross-platform furniture experience that reduces hesitation in high-consideration purchases through guided collections, improved hierarchy, and transparent checkout flows.
Role; UX/UI Designer (Solo)
Methods: User interviews (9) · IA structuring · Journey mapping · Usability testing (3) · Responsive prototyping




Evaluated Amazon’s checkout flow to identify friction contributing to cart abandonment and proposed research-backed improvements to improve clarity and trust.
Role: UX Researcher (Solo)
Methods: User interviews (8) · Heuristic review · Affinity mapping · Research synthesis · Figma

Designed a mobile self-care app focused on improving task clarity and habit retention through simplified flows and iterative usability testing.
Role: UX/UI Designer (Solo)
Methods: Competitive analysis · User flows · Prototyping · Usability testing (5) · Figma

Explored how visual systems, typography, and motion influence perceived value within a luxury-inspired mobile experience.
Role: UX/UI & Brand Designer (Solo)
Methods: Brand strategy · Moodboards · Component system · High-fidelity prototyping · Figma · User Interaction




Built a scalable blog design system using structured grids and reusable components to ensure consistency across responsive layouts.
Role: UX/UI Designer (Solo)
Methods: Design system documentation · Responsive grid · Component architecture · Figma


